Embracing Change to Succeed: Our Custom Equipment Covers

Protective Covers, Transhield


Transhield has experienced a lot of change over the past several years. From explosive personnel growth to implementing a new ERP system, we are faced with change on a consistent basis. We’ve found, over the years, it’s how we react to change that determines our rate of success.

We all approach change in different ways. Some embrace it; others resist it. There are some who are reluctant to change, but go along with it even though they prefer to keep things the same. Why is change so uncomfortable for some and so exciting for others?


Habits are those things we do every day without even thinking of them. Everyone has them. They are routine tasks or processes that are so predictable we can do them without using too much thought. Routines and habits provide us comfort – our morning cup of coffee, our favorite website or radio program, or our morning yoga. Whatever your routine is, it’s what provides you comfort. But when that routine gets disrupted, it causes stress.

How you handle change is what determines how it affects you. What makes change easier to handle? First, it helps to consider and understand why the change is happening. Second, we must take control over the change.

This is how Transhield has operated since its founding over twenty years ago. This attitude has been imperative to our success.


There are many ways to turn change into a positive force. Changing product packaging is a way to reinvigorate a brand, for example. Or perhaps cost savings can be found with a new design. Better packaging can save your company money by reducing warranty claims due to damage incurred while shipping.

Because we create robust fabrics that protect heavy equipment for industrial units, as well as military and marine products, we see ourselves in the industry of change. We work with cutting-edge products and companies that showcase our civilization’s progress – and constant work – to change the way we live our lives…for the better. Custom covers are a staple our business philosophy. This nudges us a little bit every day toward changing the way we manufacture and design our fabrics and our covers.

For more than twenty years, Transhield has been changing and constantly adapting to the needs of our customers and their industries. Custom equipment covers wouldn’t have been possible if not for the 12 international patents we secured for the technology behind our designs. Inside our test lab in Elkhart, Indiana, our adroit engineers work each day to refine and perfect our fabrics. Whether it’s a military branch, a major airline, a wind farm, or any of the many other industries we cover, Transhield is always changing the way we approach our customer’s needs to best fit their unique situation.

If your covering method isn’t getting the job done for your heavy machinery, it’s time to make a change. Find us at transhield-usa.com/ so we can help you ensure your equipment is safe.  

About the author

Mindy directs, manages, and implements the marketing strategy of Transhield through a variety of methods and channels. In addition to leading Transhield’s marketing efforts, Mindy is the lead sales specialist for TopCure – Transhield's newest product; a concrete curing cover designed with safety in mind. Mindy is a member of the American Society of Concrete Contractors, the American Concrete Institute, and the Indiana Ready Mixed Concrete Association.

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